Interaction Designs complete with video, interactive product slider, and photo gallery. This leads to a month long “Percussion Month” landing page offering the best percussion deals, designed to change weekly to draw customers back for more. Included in this campaign, a cover artist, Eric Singer, landing page featuring a video of a personal interview with Eric Singer including discussion about his featured percussion gear. This worked so well, we carried the concept through to “Technology Deal Month” with continued success of returning customers.