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Musician’s Friend – Fender Black Top Series

I developed a new template for this landing page that showed each variation of the "Just Released" Fender Black Top Series. This design eliminated additional click throughs to get to the intended product detail and proved very successful and engaged the customer to follow through to purchase. This was illustrated in Omniture heat maps and registered sales. A full campaign including home page banner, site-wide banners, landing page, email, Facebook and affiliate ads.Permalink

Musician’s Friend – Holiday Lifestyle Promotion

This holiday campaign included home banner, landing page, email, Facebook and affiliate ads promoting Musician's Friend Lifestyle category.Permalink

Musician’s Friend – Personalized Email Campaign

Personalized Email Designed specifically for the Guitarist, Percussionist, and DJ/Lighting promoting the best gear deals and sent monthly.Permalink

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